Here’s Why You Should Use LinkedIn® for B2B Marketing in 2015

Hello … and thanks for visiting. I’m excited to share what I’ve learned about LinkedIn B2B marketing with you today.

Anthony Ragland, Atlanta Digital Marketer

My name is Anthony Ragland. I’m a digital marketing consultant with 15 years of hands-on experience helping companies and clients achieve online growth and increase revenue.

Linkedin-marketing-B2bPersonally, LinkedIn is my favorite social media network. Why? Because it adds value to my career, makes me a smarter professional, enables me to strengthen business relationships, produces inbound leads, and ultimately … LinkedIn has made me money.

A few months ago, I began noticing several modifications to LinkedIn’s platform … and the modifications made me curious. I thought to myself, even though LinkedIn has been good to me … perhaps I am underutilizing it.

After all, we’re talking about direct access to:

  • over 313 million members worldwide;
  • 40 million business professionals in the U.S.;
  • 2 million c-level executives;
  • and 1.3 million small business owners.

Linkedin B2B Website Traffic ChartThis my friends, is a dream scenario for any B2B company or marketer.

Being the curious digital marketer that I am … I needed to explore further and truly understand the set of LinkedIn possibilities from a big picture and granular details perspective.

And I want to share it all with you. So let our journey begin …

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This blog post was originally published on Therefore, I cannot post the full blog post on Smart Digital’s blog because duplicate content is against SEO guidelines.

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The “LinkedIn® for B2B Marketing in 2015” blog post was one of the most popular articles I wrote for I hope you read it and like it. Let me know

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